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Employer branding has experienced some monumental shifts in the last year as companies have had to adapt quickly in order to keep running. The following must-haves will help you ensure a solid employer brand strategy for the year ahead. Re-evaluate your values and EVP A crisis like COVID-19 is a decisive test for any organization’s purpose, values, and Employer Value Proposition. A lot has changed for companies in the last year, from where their employees are working to the work they are doing, so it makes sense that your EVP would change as well. Now is the perfect time to review your values and offerings, and ask what areas need improving or evolving. Values shape your employees’ priorities, and a strong EVP will attract and keep the best employees. As Laura Lenz of OMERS Ventures recently mentioned during a BetaKit Live, talent acquisition and retention “are the number one priority” for Canadian tech. Identify what matters most to your teams and build it into your DNA. Showcase you...

Yoga is a powerful natural state that can inspire you in many ways. “When you perform yoga, you establish a connection between your body and mind and become more aware of yourself. Happy Yoga Day to you.”

To all fathers everywhere, and to those who may be missing their father today. THANK YOU, for being our HEROES, you are the rock on which we stand, you are the foundation on which we build. Happy Father's Day . 

  Freedom day is about setting our minds free from thoughts and things that hold us back from becoming successful in life. Let us embrace the difference in colors of our skins and celebrate our differences with respect and happiness…. Happy Juneteenth to all.

Most folks who go into recruiting do so for the sake of interacting with other people. They enjoy chatting with job seekers, hearing their stories and helping put the right person in the right position. But a plethora of issues, including applicant volumes and administrative workload, means recruiters don’t always have the time in their day to spend with candidates. To get back to the work they most enjoy, recruiters need to seek new ways to drive efficiencies in the hiring process . This will become increasingly important in the coming months, with job recovery expected to quicken. The latest Future of Jobs Report from the World Economic Forum stressed the value technology brings to these circumstances, explaining, “We have the tools at our disposal. The bounty of technological innovation which defines our current era can be leveraged to unleash human potential.” But more than that, the WEF illuminated why technology is so crucial at this juncture, boldly stating, “Human ingenuity is...

Orabase Solutions Wishes you a Happy Eid Mubarak! May this happy occasion bring joy to your families, loved ones and foster the spirit of compassion, brotherhood, and harmony in our society. #eid2021 #eidmubarak #Eid #EidUlFitr #happyeidmubarak #happyeid #Eidulfitr2021 #eidmubarak2021 #eidcelebrations #staysafe #stayhome #celebrations #festival #orabasesolutions

  The Covid-19 pandemic has accelerated the future of work. In the blink of an eye, it proved that a remote infrastructure was viable on a massive scale as office buildings around the world went dark and employees were forced to work from home. Capitalizing on this seismic shift is a top priority for business leaders this year. For talent acquisition professionals, this means developing effective remote workforce hiring strategies. Streamline Remote Hiring Capabilities In 2020, talent acquisition professionals rapidly shifted to online platforms to hire job candidates remotely. But with 74% of organizations planning to make remote work permanent, according to some estimates, human resources (HR) leaders need to shore up remote hiring capabilities. The challenge is selecting and consolidating the right tools to deliver a sustainable and effective remote talent acquisition model. While the HR technology market was a slow-moving corporate tech space just a decade ago, it is now an e...